McMaster University
DeGroote School of Business

Marketing

Summer 2012

4SD3 - Commercial Law - Stillman - Readling list


Winter 2012

1B03 Business Environment and Organization - Cossa
1E03 Business Environment and Organization - Cossa
2MA3E Introduction to Marketing - Johnson
3MC3 Applied Marketing Management - Kacker, Malik, Ryder
4MCC New Product Marketing - Vilks
4MD3 Business Marketing Management - Howse
4ME3 Sales Management - Malik
4MG3 Strategic Philanthropy and Leadership - Antonakos
4PA3 Business Policy - Johnson, Stockton, Vilks
4SA3 International Business - Stockton, Zhu
4SD3 and 4SD3E Commerical Law Reading List - Stillman
4SE3 Entrepreneurship - Ryder


Fall 2011

1PA0 Orientation to Business Undergrad Program - Bontis
2MA3 Introduction to Marketing - Cossa
3MA3 Marketing Research - Ryder
3MB3 Consumer Motivation - Hupfer
3MC3 Applied Marketing Management - Malik, Ryder, Wu
4MC3 New Product Marketing - Vilks
4ME3 Sales Management - Malik
4MF3 Retailing Management - Ramadorai
4MH3 E-Marketing - Wu
4PA3 Business Policy - Bontis, Johnson, Vilks
4SA3 and 4SA3E International Business - Stockton
4SD3 Commerical Law and Reading List - Stillman
4SE3 Entrepreneurship - Ryder

Summer 2011

4SD3 Commercial Law Stillman (readling list)


Winter 2011

1PA0 Orientation to Business Undergrad Program
1E03 Business Environment and Organization - Cossa
2MA3 Introduction to Marketing - Johnson
3MA3 Marketing Research
3MB3 Consumer Motivation
3MC3 Applied Marketing Management - Kacker, Malik, Ryder
4HA3 Canadian Health Policy and Health Economics
4HB3 Business Issues in Health Care
4MC3 New Product Marketing - Vilks
4MD3 Business Marketing Management - Howse
4ME3 Sales Management - Malik
4MF3 Retailing Management
4MH3 E-Marketing
4MG3 Strategic Philanthropy and Leadership
4PA3 Business Policy - Howse, Johnson, Vilks
4SA3 International Business - Stockton (C09,16) (C10,15), Zhu
4SD3 and 4SD3E Commerical Law and Reading List - Stillman
4SE3 Entrepreneurship - Ryder

Fall 2010

1PA0 Orientation to Business Undergrad Program (Bontis)
1E03 Business Environment and Organization
2MA3 Introduction to Marketing (Cossa)
3MA3 Marketing Research (Wakefield)
3MB3 Consumer Motivation (Hupfer)
3MC3 Applied Marketing Management (Malik, Ryder, Wu)
4HA3 Canadian Health Policy and Health Economics
4HB3 Business Issues in Health Care (Longo)
4MD3 Business Marketing Management
4MC3 New Product Marketing (Vilks)
4ME3 Sales Management (Malik)
4MF3 Retailing Management (Ramadorai)
4MH3 E-Marketing (Wu)
4MG3 Strategic Philanthropy and Leadership
4PA3 Business Policy (Bontis, Flynn, Johnson, Vilks)
4SA3 International Business (Stockton, Wang, Stockton - evening)
4SD3 and 4SD3E Commerical Law and Reading List (Stillman)
4SE3 Entrepreneurship (Ryder)
4SF3 Japanese Business

Historical Course Outlines


Academic Help

To make an appointment with an Undergraduate Academic Advisor, please contact the Academic Programs Office:
Ext. 24433

For all e-mail enquiries, please contact:
buscom@mcmaster.ca

Manager
Academic Programs Office:
Benoit Chapdelaine

Academic Advisors:
Lori Hill
Lori Johnston
Barb Pegg

Administrative Assistant:
Nola Plumb

Internship & Exchange
Program Co-ordinator
:
Sriyani Dissanayake
Ext. 26534

Internship Program E-Mail:
busint@mcmaster.ca

Exchange Program E-Mail:
bizX@mcmaster.ca

 

Staff Contact for
Strategic Market Leadership & Health Services Management:

Nicole Moning
Administrative Assistant
905-525-9140
Ext.: 24436
moningn@mcmaster.ca