RESEARCH STAFF STRATEGIC MANAGEMENT
In the News: Elon Musk's Leadership Style as Head of Twitter
November 4, 2022 ·
Contributed by: CBS News, Goran Calic, Associate Professor, Strategic Management
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When asked about the concerns over Musk’s new leadership over Twitter, Goran Calic weighed in,
“It’s important to take into account that the way Elon Musk has run his other companies, SpaceX and Tesla, is really in an entrepreneurial way. He does things as they come at him. So it’s really a trial-and-error approach, it’s not very planned. So I think it’s hard for us to see exactly what he’s going to do with the company, whether it will succeed, and think it’s classic Musk.”
