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Latest DeGroote news | Articles Marketing 

A lightbulb with a glowing brain inside instead of a filament, sparking with light.
September 26, 2025 · ACCOUNTING · FINANCE AND BUSINESS ECONOMICS · HUMAN RESOURCES AND MANAGEMENT · INFORMATION SYSTEMS · MARKETING · OPERATIONS MANAGEMENT · RESEARCH · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

Celebrating DeGroote grant success in 2025

The three new faculty members posing next to the DeGroote Dean and Associate Dean.
September 12, 2025 · HUMAN RESOURCES AND MANAGEMENT · MARKETING · RESEARCH · STRATEGIC MANAGEMENT · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

DeGroote welcomes faculty driving innovation across business disciplines 

Headshot of Paul Tedesco, smiling.
February 5, 2025 · MARKETING

Customer connections powered by artificial intelligence

An online shopping influencer holds up a hat while live streaming.
December 17, 2024 · MARKETING · RESEARCH · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

How the rapid growth of live shopping could signal a shift in the holiday retail landscape

New DeGroote faculty members pose together
September 19, 2024 · ACCOUNTING · FINANCE AND BUSINESS ECONOMICS · HEALTH POLICY AND MANAGEMENT · INFORMATION SYSTEMS · MARKETING · OPERATIONS MANAGEMENT · RESEARCH · STRATEGIC MANAGEMENT · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

New faculty cohort brings global perspectives and interdisciplinary knowledge to DeGroote

May 27, 2024 · MARKETING · RESEARCH · STAFF

In the News: Outdated Rules and Mounting Losses: Can Anything be Done to fix Canada Post?

A woman using her phone to live-stream and showcase various tops for her audience.
January 10, 2024 · MARKETING · STAFF · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

The Retail Revolution will be Live-Streamed

November 22, 2023 · MARKETING · STAFF

In the News: Canada’s Inflation Rate Slowed to 3.1% in October

Aerial view of Tim Hortons Field in Hamilton, illustrating the football stadium and its surrounding landscape.
November 1, 2023 · MARKETING · STAFF

In the News: Hamilton Officials Laud Economic Impact of Grey Cup

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