RESEARCH   STAFF   STRATEGIC MANAGEMENT  

In the News: 4 Types of Innovators Every Organization Needs

A diverse group of individuals gathered around a table, engaged in discussion and collaboration.

Every company strives to be innovative, but most are missing key ingredients.

How can you identify which ingredients your organization needs — and which employee styles can fill in the gaps? The authors’ research distills four key innovation styles that can lead to success — generators, conceptualizers, optimizers, and implementors — and explains how common they are across sectors. Then, they outline a four-part framework for ensuring your team or organization has all four styles represented.

Read the full article in the Harvard Business Review.

Dr. Goran Calic

Associate Professor / Chair in Entrepreneurial Leadership / Michael Lee-Chin & Family Professor in Strategic Business Studies

Faculty, Strategic Management


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