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Dr. Sash Vaid

Assistant Professor

Department / Academic Area

Faculty, Marketing

Email

vaids1@mcmaster.ca

Phone

DSB: 26141

Available to Supervise PhD

Marketing

Videos

Articles

An image of a hooded hacker using a laptop highlighting the importance of safeguarding personal data from cyber threats.
October 26, 2023 · EGROOTE STRATEGIC PLAN | ARKETING | ESEARCH | ESEARCH AND SCHOLARSHIP | ASH VAID

Is Your Organization Cyber Smart?

A group of business professionals engaged in a discussion within a modern office environment.
May 16, 2023 · EGROOTE STRATEGIC PLAN | XECUTIVE LEADERSHIP | ARKETING | ESEARCH | ESEARCH AND SCHOLARSHIP | ASH VAID

Customer-Related Executive Leadership Turnover: A Costly Dilemma

May 10, 2021 · THICS | ACULTY OF ARTS & SCIENCE | ATTHEW JORDAN | ESEARCH | ASH VAID | OCIAL MEDIA

Social media ethics and use of algorithms

November 16, 2020 · ENSON HONIG | IRM PERFORMANCE | UMAN CAPITAL | NVESTORS | NOWLEDGE MANAGEMENT | ESEARCH | ASH VAID

What are we researching? Sash Vaid and Benson Honig

Cyan, white, and lime logo of Knowledge Labs.
August 7, 2020 · NOWLEDGE LABS | OHIT BHANDARI | ANDEMIC | OLICY | ESEARCH | ASH VAID | ECOND WAVE

Risk of a second wave of COVID-19 infections

A group of 11 DeGroote researchers in business attire, featuring the SSHRC CRSH logo prominently displayed.
July 9, 2020 · RIAN DETLOR | ORAN CALIC | ENNA EVANS | OHN MAHEU | ATYA MALINOVA | EVIN VEENSTRA | ARYAM GHASEMAGHAEI | ESEARCH | ICK HACKETT | ASH VAID | EAN O'BRADY | SHRC | ANG PAN

The DeGroote School of Business Celebrates SSHRC Grant Success

Publications

Journals

Stressful Exit Of B2b Executives And Their Impact On Firm Performance: Contingent Effects Of Erosion Of Status, Diminished Social Support And Cohesiveness

Sash Vaid

Journal     2024

Industrial Marketing Management

Artificial Intelligence And Empirical Consumer Research: A Topic Modeling Analysis

Sash Vaid    Stefano Puntoni    Abdulrahman Khodr

Journal     2023

Journal Of Business Research

When Injured Product Users May Also Stay Satisfied: A Macro-level Analysis

Sash Vaid    Naveen Donthu

Journal     2023

Journal Of Business Research

Customer-related Executive Leadership Turnover And Firm Performance: A Dilemma Of Firm-level Human Resource Contingencies

Sash Vaid    Michael Ahearne    Benson Honig    Ryan Krause

Journal     2023

Journal Of Business Research

View more

Other

Marketing Executives’ Turnover And Firm Performance

Sash Vaid    Michael Ahearne    Ryan Krause    Lee-chin family institute for strategic business studies Michael

2021

Covid-19, Flattening The Curve: A Glimmer Of Hope

Sash Vaid

2020

How Universities Can Work With Hospitals To Manage The Looming Covid-19 Bed Shortage

Sash Vaid

2020

New Modeling Reveals That North America Is Grossly Underestimating Covid-19 Infection Rates: Detection Bias And Artificial Intelligence

Sash Vaid

2020

Tags:   FULL TIME FACULTY MARKETING SASH VAID