Articles Archive | Tag - Marketing

Check out all the articles related to Marketing on the DeGroote blog.

A lightbulb with a glowing brain inside instead of a filament, sparking with light.

September 26, 2025 · ACCOUNTING · FINANCE AND BUSINESS ECONOMICS · HUMAN RESOURCES AND MANAGEMENT · INFORMATION SYSTEMS · MARKETING · OPERATIONS MANAGEMENT · RESEARCH · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

Celebrating DeGroote grant success in 2025

May 27, 2024 · MARKETING · RESEARCH · STAFF

In the News: Outdated Rules and Mounting Losses: Can Anything be Done to fix Canada Post?

A woman using her phone to live-stream and showcase various tops for her audience.

January 10, 2024 · MARKETING · STAFF · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

The Retail Revolution will be Live-Streamed

November 22, 2023 · MARKETING · STAFF

In the News: Canada’s Inflation Rate Slowed to 3.1% in October

Aerial view of Tim Hortons Field in Hamilton, illustrating the football stadium and its surrounding landscape.

November 1, 2023 · MARKETING · STAFF

In the News: Hamilton Officials Laud Economic Impact of Grey Cup

An image of a hooded hacker using a laptop highlighting the importance of safeguarding personal data from cyber threats.

October 26, 2023 · MARKETING · RESEARCH · STAFF · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

Is Your Organization Cyber Smart?

September 7, 2023 · MARKETING · RESEARCH · STAFF

In the News: The ‘Shoppertainment’ Trap: As Social Media Apps Blur Line Between Socializing and Buying, the Risks to Users Soar

Close-up of an iPhone displaying various social media apps, prominently featuring the Airbnb app icon.

August 16, 2023 · MARKETING · RESEARCH · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP · STUDENT

How Airbnb may be Fuelling Gentrification: A Case Study in Toronto

A group of business professionals engaged in a discussion within a modern office environment.

May 16, 2023 · MARKETING · RESEARCH · STRATEGIC PLAN | RESEARCH AND SCHOLARSHIP

Customer-Related Executive Leadership Turnover: A Costly Dilemma

DeGroote Directory | Tag - Marketing

Check out all the profiles related to Marketing on the DeGroote blog.

Articles Archive | Tag - Marketing

Celebrating DeGroote grant success in 2025

In the News: Outdated Rules and Mounting Losses: Can Anything be Done to fix Canada Post?

The Retail Revolution will be Live-Streamed

In the News: Canada’s Inflation Rate Slowed to 3.1% in October

In the News: Hamilton Officials Laud Economic Impact of Grey Cup

Is Your Organization Cyber Smart?

In the News: The ‘Shoppertainment’ Trap: As Social Media Apps Blur Line Between Socializing and Buying, the Risks to Users Soar

How Airbnb may be Fuelling Gentrification: A Case Study in Toronto

Customer-Related Executive Leadership Turnover: A Costly Dilemma

DeGroote Directory | Tag - Marketing

Dr. Kenneth Deal

Professor Emeritus, Faculty, Marketing

Dr. Manish Kacker

Associate Professor , Faculty, Marketing

Dr. Sanghwa Kim

Assistant Professor, Faculty, Marketing

Dr. Kai Christine Lesage

Assistant Professor, Faculty, Marketing

Dr. Chris Ling

Assistant Professor, Faculty, Marketing

Dr. Mandeep Malik

Associate Professor, Faculty, Marketing

Dr. Yang Pan

Assistant Professor, Faculty, Marketing

Dr. Ashish Pujari

Professor, Faculty, Marketing

Vijay Ramadorai

Sessional, Faculty, Marketing