ALUMNI FINANCE AND BUSINESS ECONOMICS MARKETING
Felesky and Pitts: Solving Canada’s fintech talent gap
March 11, 2019 ·
Contributed by: DSB Marketing and Community Engagement
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Canada lags in its ability to take innovative products to market, develop sales and marketing strategies, identify customers, and find out what they want, according to Adam Felesky and Gordon Pitts.
Financial technology is the next great disruptor in the global economy, and yet Canada’s fintech enterprises face a distressing talent gap.
That’s how Adam Felesky, BA & BEng ’99, CEO of Portag3 Ventures, and Gordon Pitts, Business Writer in Residence, open their latest contribution to The Globe and Mail.
“Our emerging financial technology companies are often scrambling to find the combination of marketing and sales skills – quantitative and interpersonal – that they need to survive and grow,” Felesky and Pitts write.
“That lays down a challenge for not just fintech CEOs and investors, but to universities and colleges that train and develop marketing, engineering, and finance graduates.”
Read the full story in The Globe and Mail